Tuesday, December 9, 2014

Market Needs and Potential Customers

Muslims make up 1.6 billion of the world population . With the increasing lifestyle conditions, more Muslims now have access to the technology of an Android tablet or smartphone, including children. The market needs a product that caters to these population. The market also needs a product that promotes happiness and positive thinking. We believe that a creative game like Muslim Farm for Kids™ will provide delight to our young consumers.

Essentially, the prime marketing target for this videogame is Muslim children aged 4 and above. We concluded that our product is practical for use in the entirety of the society to stimulate imagination and boost creativity level of an individual. Bachelors and students who yearn for a more aesthetical value in their life will find this product useful as stress reliever as well. 

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